SKIMS

In collaboration with PLAYLAB, INC. and Kim Kardashian's SKIMS, I Creative Productions produced the launch of her new cozy loungewear line. The SKIMS team wanted something fun and exciting to highlight the coziness of her new summer line. The final concept was a Lamborghini URUS wrapped entirely in SKIMS cozy fabric. I Creative Productions was there every step of the way, from idea creation to the delivery of the final product for the photoshoot and video. The Viral stunt had Millions of views and likes and was mentioned by thousands of articles and social media posts.